Your Store Is a DC. Get Used to It!
Sean Wallingford, Honeywell Intelligrated senior director of strategic operations, and James Hendrickson, Honeywell Intelligrated senior product manager, retail solutions, explain how retailers can level the playing field by turning their stores into distribution centers — and in the process create a customer experience that drives brand loyalty.
Topics covered include:
The advantage of a physical storefront over a virtual one
The importance of “buy online, pick up in store” order fulfillment
The similarities between DC and store processes
Why DC-like efficiencies are critical in stores