To meet rising customer service levels, modern omnichannel distribution operations must perform a balancing act among retail, wholesale and direct-to-consumer requirements. It's a challenging task that means constantly adapting to a dynamic mix of order profiles while maintaining keen awareness of the impacts these variations have on fulfillment processes and inventory consumption. Navigating this ever-changing landscape requires a high degree of flexibility - to adapt and respond in real time to changes in demand, not continue down a path that ignores the continuous fluctuations of order fulfillment requirements.
In short, DCs need not only to become more flexible in their slotting, picking and putting operations, but also in allocating labor resources to meet the demands of the day.
In our seventh On The Move webinar, Doug Mefford, product manager at Intelligrated, will discuss the importance of implementing flexible execution methodologies to better navigate omnichannel challenges. With more than 20 years of supply chain management experience, Doug will impart his real-world knowledge from a practitioner's perspective. You'll learn about the following key factors that enable DC flexibility in order fulfillment processes:
Slotting. The two most important variables in an effective slotting strategy are pick frequency (the number of times pickers go to a specific location) and cubic velocity (the size of the storage location). To better respond to changing order profiles, DCs should implement flexible methodologies that are capable of adjusting slotting sizes to accommodate a range of product mixes.
Picking. Distribution operations should not only optimize the size of pick locations, but also strive to minimize labor spend by reducing the number of footsteps workers need to reach these fast-moving items. Establishing flexible picking zones can help accommodate and ease the transitions from bulk-, case- and each-picking scenarios.
Putting. Put walls with cubbies that can adapt to changing order profiles allow DCs to integrate bulk-pick workflows for multiple single-line orders. When order consolidation via split-case picking is required, additional coordination is needed to maintain throughput and minimize dwell time in the put wall.
Labor management. The ability to move resources within the facility to high-volume, high-demand areas is critical to maximizing throughput and meeting demand. Only through real-time visibility to warehouse resources can DC managers know when to flex workers and make appropriate resource adjustments.
Mefford will present these strategies within the unique context of the omnichannel distributor. Balancing traditional brick-and-mortar retail replenishment with wholesaler channel distribution and the increasing demands of e-commerce places many disparate demands on a single DC. It also necessitates the importance of handling the full gamut of distribution methods, from cases, mixed and full pallets to eaches in totes, boxes or individual parcels. These order fulfillment functions require DC flexibility to manage seasonal variations, demand spikes and continual channel reprioritization.
With Doug's experience managing omnichannel distribution centers, all of the concepts he'll describe will be backed by his own real-world examples. You won't want to miss this On The Move webinar; join Doug on Tuesday, Sept. 20 at 2 p.m. EDT.